Staff Product Designer
Building impactful products at scale
Hi I'm Finlay, I'm a Product Designer with over 10 years of experience crafting digital experiences that blend creativity with strategic thinking. My approach combines user-centered design principles with a focus on strategy to deliver products that resonate with users and drive measurable results. I care deeply about working on meaningful and impactful products, and working with world-class teams to deliver them.
Meta
Staff Product Designer - Payments
- Seattle, 2020–Present
- London, 2018–2020
Leading design on payments, serving hundreds of millions of users and driving hundreds of millions in revenue. Previously led design for Facebook Lite monetization for emerging markets and Ads Manager creative tools.
Meta Pay Wallet Unification
• 95% user adoption (3x target).
• ###M+ users accounts updated
• $### M/year additional revenue.
Meta Pay Security Enhancements
• Launched "Vault" & "Passkey" for secure authentication
• Matched Apple Pay security standards
Meta Pay Button
• Launched Meta Pay Button platform.
• Scaled to $#.##M daily volume
• +52% checkout conversion rate
VR Payments
• Brought Meta Pay Wallet to VR headsets
• Enabled shopping from day one in VR
• Optimized for immersive experiences
Ads Manager
• Redesigned core ad creation flows
• Enhanced cross-platform customization tools
• +18% completion rate for advertisers
Facebook Lite Monetization
• Launched rich ads experiences
• Increased emerging markets rev. +3.9%
• +40% ad interaction rate
First Class (Honors), Digital Interaction Design
Dundee, Scotland
Outside of work, I love to pursue different creative outlets. Currently portrait photograph and YouTube content creation are my main focus.
